The Logbook
Straight-talking web, SEO, design and business yarns from under the bonnet. No flannel, no jargon — just honest advice from the bloke who’s been building sites since the dial-up days.
How Stu builds a website in 14 days flat
Pull up a chair. I’ll walk ya through the whole shebang — from first chinwag to keys-in-hand — and show ya exactly how a proper site rolls off the lot in a fortnight without cutting a single corner.
Why Your Website Isn't Getting Enquiries
Your website is open for business—but is it giving customers a reason to get in touch? Discover the common mistakes that quietly stop enquiries.
Your Competitor Isn't Better Than You. Their Website Is
You might have the better product, better service and better team. But if your website tells a different story, your competitor wins the customer.
Why Beautiful Websites Still Don’t Sell
Looks can get people to stop. Clear messaging gets them to call. Here's why some beautiful websites never turn visitors into customers.
5 signs your website’s a clapped-out old bomb
If she’s slow, ugly on the mobile and hasn’t had a service since 2014, it might be time for a trade-in. Here’s how to spot a lemon.
SEO Explained (Without All the Flannel)
Getting found on Google isn’t black magic. It’s a handful of honest habits — and I’ll give ya the lot, in plain English.
Why a cheap website costs you more
That $500 special looks a bargain — until it breaks, drops off Google and scares the punters away. Let’s do the real sums.
Colours that sell: a paint job for your brand
The right colours do half the selling for ya. Here’s how to pick a palette that turns heads without looking like a clown car.
Mobile-first, or miss out
More than half your punters are on a phone. If your site’s a pain to poke at on mobile, they’re gone. Here’s the fix.
What Makes Someone Trust a Website?
Not every business needs fifteen pages. Sometimes one cracking scroll does the whole job. Here’s when to keep it simple.
Get the good oil, first
One honest email a month, tips, deals and the odd yarn. No spam, no cold calls at tea time. Stu hates that too.
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